Our promise is to deliver you state-of-art products, value, and superior services to make your cycling fun, healthy, safe and affordable. As a Specialized Concept Shop, we carry everything made by Specialized - the world’s leading performance and quality brand. Our team of expert sales consultants, factory-trained technicians, and buyers are the best in the business. Cycling fanatic or just getting started - we have everything you need for a fantastic cycling experience.
Founded by riders in 1974, that fact has guided every decision since. More than 40 years later Specialized is a top choice amongst cycling enthusiasts for all kinds of riding. Shop our in-stock inventory of bikes, equipment and apparel online for in-store pickup at Roaring Mouse Cycles!
Our team of service pros led by Diego Viasus (right) can handle all bike maintenance and repair. Choose from our comprehensive value-packed tune-up package deals or individually priced services. We maintain a huge stock of popular service parts and our tools and equipment are new and state-of-art.
We want to ensure that your bike fit is exceptional, whether you’re a new rider or a competitive cyclist. We provide a basic bike fit utilizing the high-tech Retül Match System for any guest who requests it. No purchase or commitment of any kind is necessary. We also offer cleat fit/install. Due to the wide variety of equipment, our fee is based on the time required. For guests desiring a more elaborate fitting, we outsource to Lauren Mulwitz, MS.
Innovation has guided every decision made by Specialized since 1974. As more riders of all ages get on the roads, trails, and streets than ever before, we’re here to do the best work of our lives to push the greatest human powered machine into the future each and every day.